Toppling Godsigner – Jenna Mervis talks to Cape Town’s Mugendi M’Rithaa about Transformative Design
“…Participatory design is almost a reaction against taking the end-user for granted. We’re saying that there is an embedded or tacit knowledge which the consumer has that will enrich the design process. Designers too can learn something in this relationship. We learn more about the context and the consumer becomes more visually literate, more design conscious. It is actually in our interest as designers to co-create with the consumer, because then they start to appreciate our role and our work even better…”
Gamification: Gaming the real world
Earlier this year, an angel fell from the sky onto the tiled floor of Victoria Station, London, and began interacting with commuters. It was a beautiful piece of augmented reality by Axe as part of their Excite promotion. It was also a visible marker of where the virtual world is headed: terra firma. From virtual [...]